Pssst! Want to hear a secret about online marketing success that the pros aren’t telling you?
It’s that they use A/B Testing to constantly improve their websites and online marketing, and that incremental improvement has gotten them to where they are today!
A/B Testing is not some complex marketing concept that can only be performed by marketing jedi with years of training and experience. A/B testing is a lot more simple than you may be thinking, and can have significant impact on your website’s performance and your business’s bottom line!
What you’ll hear in today’s episode:
- An answer to a listener question about A/B testing
- What A/B testing is and why it’s important for all online businesses
- A list of elements that you can easily A/B test yourself
Notes from the episode:
- Learn more about Online Marketing Groups and why Holly loves them!
- Check out Holly’s website at www.MyPaperCrush.com
- Here’s a great graphic that simplifies A/B testing. From www.VisualWebsiteOptimizer.com